Buyer Agency Explained

What is a Buyer Agency?

Unless specifically agreed otherwise, a real estate agent represents the seller in a property transaction. That agent’s top priority is to solely protect the seller’s position. With a buyer agent, you are assured that your agent is working to promote only your best interests. A buyer’s agent is paid from the commission on the sale of a home. Any home listed in the Multiple Listing Service (MLS), advertises a contracted commission to any agent who represents a buyer for the property.

Is it More Costly?

Using a buyer agent is almost never any cost to a buyer because the seller has already agreed to pay a full (read double) commission to his or her agent which that agent only has to share IF the buyer has his or her own agent. If the buyer does not, the seller still has to pay the full amount to their listing agent. The standard listing agreement does not allow there to be a savings for the seller if there is no buyer’s agent. So two agents is not a recipe for a higher price. But it is a recipe for real negotiations.

Why Select Sage As Your Buyer Agency?

From its inception, Sage was created to represent the client, not the deal. So a Sage agent will never try to sell you a house listed through Sage. At most large agencies, the agents wear the “Hat of the Day”, representing a buyer one day looking at a listing of a co-worker and a listing agent the next day, often telling potential buyers of that house that they can show them something else if this is not the house they want.  Any potential for conflicts can be eliminated by using a buyer’s agent whose office policy is not to market its own listings to its client buyers.

Will A Buyer Agent Want to Push for a Higher Selling Price?

If an agent is compensated based on the sale price of a home, you would assume they would push for a higher price tag. The simple fact is the small increase in commission is never worth an unhappy client. If the agent has done his or her job you will be educated as to the correct price and will know you are not overpaying.

Do I Need A Buyer’s Agent Right Away?

If you are still “window shopping” you don’t necessarily need an agent out of the gate, but if you attend an open house and are seriously interested in the home, without an agent you may run into issues. Many listing agents will balk at sharing a commission if they feel they “sold” you on the house at the open house. Better to have your agent first.

Who recommends Buyer Agency?

This Old House Magazine

“When calling in response to a listing broker’s advertisement or showing up at an open house, be clear on one thing. This person is employed by the seller of the home. That seller . . . [is] paying the agent’s commission. If you want to be sure you have a pro looking out for you, enlist a buyer’s broker. This type of agent signs on to work exclusively for you in whatever deal you may strike, and can help you through the buying process, from search to offer, to contract, to closing.” ~15 Secrets No Real Estate Broker Will Tell You.

Business Week Magazine

“A conflict of interest is more likely when a real estate firm that represents sellers assigns you one of its brokers as a buyer agent. That’s why many people believe an “exclusive” buyer broker is preferable. If there aren’t any in your area, and you have to use a listing broker, make sure they disclose when they are showing you properties they have a financial interest in.” ~ Stephen Brobeck, Executive Director of the Consumers Federation of America.

Consumer Reports

“You can’t have partial loyalty. An agent either works for you or works for someone else.”

Smart Money

“In many cases buyers may be at an advantage when they work with a buyer’s agent – at least compared to relying on a seller’s agent for advice or guidance. A seller’s agent is contractually obligated to help make the sale happen in the seller’s favor, often as close to the asking price as possible.”

The Washington Post

“It is vital that the buyer understand that the listing agent does not work for the buyer and does not owe a duty of confidentiality to the buyer. Anything a buyer reveals to the listing agent may be disclosed to the seller. Only a buyer’s agent has a fiduciary duty solely to the buyer.”

 

Featured Testimonial

I moved to PA from Washington State and learned that realty is local. There were things that I thought I knew about buying a house previously but boy was I wrong. Linda was very patient with me but also did not hold back when she saw potential problems, and always made sure I had all the information I needed before making a decision and didn’t belittle concerns to just get a sale. Above all else, and this was the most important thing to me, Linda has a high ethical standard, is very transparent in her approach and is someone I trusted making one of the biggest decisions of my life. – A. Lindsay (Courtesy of Google)

 

Hear From Our Clients

  • "We were so pleased that a co-worker recommended someone in the area that she trusted. Boy, did we strike gold on all counts. You are amazing!"
  • "Instead of trying to take advantage of conflicts of interest, she puts the client's interests first."
  • "Linda is a hardworking, proactive and knowledgeable realtor. Throughout the process of finding and buying our new home, she was always responsive and kept us up to date on every detail."
  • "Linda and the group at Sage are the right fit. You won’t find more knowledgeable, prepared and professional agents."
  • "Linda and Tracey really know the Main Line area."
  • "Throughout the entire process we never doubted that she always had our best interests in mind. We wouldn’t consider anyone else when buying a home on the Main Line."
  • "From start to finish, Linda brought to bear a most helpful combination of experience, knowledge, attention and integrity on a somewhat complicated transaction. There was never any doubt that she represented our interests."
  • "Her knowledge of the area helped us quickly narrow our search and ultimately scored us an amazing home in an incredible neighborhood."
  • "It is hard to trust when you are not sure of the rules of the game. Working with Linda made us feel like we were family. Linda took her time to relay and explain everything in detail."
  • "Linda’s honesty and real estate savviness made for a wonderful home buying experience!"

Read more about what our clients have to say

Hear from our Clients

  • "We were so pleased that a co-worker recommended someone in the area that she trusted. Boy, did we strike gold on all counts. You are amazing!"
  • "Instead of trying to take advantage of conflicts of interest, she puts the client's interests first."
  • "Linda is a hardworking, proactive and knowledgeable realtor. Throughout the process of finding and buying our new home, she was always responsive and kept us up to date on every detail."
  • "Linda and the group at Sage are the right fit. You won’t find more knowledgeable, prepared and professional agents."
  • "Linda and Tracey really know the Main Line area."
  • "Throughout the entire process we never doubted that she always had our best interests in mind. We wouldn’t consider anyone else when buying a home on the Main Line."
  • "From start to finish, Linda brought to bear a most helpful combination of experience, knowledge, attention and integrity on a somewhat complicated transaction. There was never any doubt that she represented our interests."
  • "Her knowledge of the area helped us quickly narrow our search and ultimately scored us an amazing home in an incredible neighborhood."
  • "It is hard to trust when you are not sure of the rules of the game. Working with Linda made us feel like we were family. Linda took her time to relay and explain everything in detail."
  • "Linda’s honesty and real estate savviness made for a wonderful home buying experience!"

Read more about what our clients have to say

Sage Buyer Tips

Use Sage Buyer Tips to research the Main Line and stay up to date on real estate news. This online destination is chock full of resources for buyers and sellers: you can see our Main Line communities or explore Sage favorite places. Browse properties here and search other Main Line real estate. With Sage’s advice and experience, first-time buyers and those looking to upgrade can find homes best suited to their needs.